(ANSA) - ROME, DEC 7 - Italy's premier candy maker Ferrero
on Wednesday said it was buying US ice cream giant Wells
Enterprises.
The Ferrero Group and Wells Enterprises today announced an
agreement for Ferrero to acquire Wells, its operations and its
strong ice cream brands, which include Blue Bunny©, Blue Ribbon
Classics©, Bomb Pop© and Halo Top©.
The acquisition, the Italian chocolate and sweet maker said in a
statement, is part of Ferrero's strategic growth ambitions for
the ice cream category and Wells' vision for accelerated growth,
the Nutella and Ferrero Rochet maker said.
Ferrero and Wells are both family companies with extensive
confectionery and ice cream experience, quality products, proud
heritage and a strong portfolio of well-loved brands.
Ferrero - which started in 1946 as a small pastry shop in Alba,
Italy - has grown to become a global leader in sweet-packaged
foods, including confectionery, biscuits, ice cream and
better-for-you-snacking. Its brands include Nutella©, Kinder©,
Tic Tac© and Ferrero Rocher©.
Wells has become the world's largest family owned and managed
ice cream company since it was founded in 1913 as a dairy
delivery wagon business.
Wells Enterprises will remain a stand-alone business with its
offices in Le Mars, Iowa and production operations in Le Mars;
Henderson, Nevada; and Dunkirk, New York. After the transaction
closes, Mike Wells, member of the founding family and current
chief executive officer and chief engagement officer, will serve
as an adviser to support the transition and maintain his active
role in the Le Mars community. Current Wells President Liam
Killeen will be named Chief Executive Officer, and the existing
leadership team will remain in place.
"We are a 100-year-old company focused on adapting for the next
100 years," said Mike Wells. "Ferrero is a likeminded company
with a commitment to providing high-quality, premium
sweet-packaged food products that bring joy to consumers around
the world. This acquisition puts the business in the best
possible hands, and I look forward to supporting the entire
Wells team and Ferrero with the transition."
"This is an exciting day that accelerates growth and ensures a
bright future for our company and everyone associated with it,"
said Liam Killeen. "Ferrero's brands and reputation for
world-class quality are a perfect match with what has made Wells
so successful - and we will be even better together going
forward."
This deal continues the Ferrero Group's expansion agenda in
North America following the successfully managed acquisitions of
Fannie May (2017), former Nestlé U.S. confectionery business and
Kellogg company's cookies and fruit snacks businesses (2018).
Ferrero's North American footprint expansion has been further
strengthened through its related parties, with the acquisition
of Ferrara Candy Company (2017) - manufacturer and U.S. candy
market category leader of well-loved brands Nerds, Trolli,
Sweet-tarts and Black Forest. The company has also expanded its
capabilities in the region, with a new Innovation Center and R&D
Lab in Chicago, as well as two major expansions to its
Bloomington, Illinois plant. The strong growth means Ferrero and
its related parties now count more than 8,000 employees, 9
offices and 18 plants in North America.
"I am delighted that Wells has agreed to join the Ferrero Group.
This represents a win-win partnership, bringing together ice
cream experts and confectionery champions. Together, we have the
power of one and are well placed to grow and compete in the ice
cream market," said Giovanni Ferrero, Executive Chairman of the
Ferrero Group.
"As Wells transitions from one family to another, we are
committed to a long and successful future, building on their
legacy of fantastic products and looking after the welfare of
employees and the wider community in Le Mars," Giovanni Ferrero
continued. "I strongly believe that Wells and Ferrero are the
perfect match and would like to thank Mike Wells and the Wells
family for entrusting ownership of this great company to us."
Lapo Civiletti, Chief Executive Officer of the Ferrero Group,
added: "I would like to extend a very warm welcome to everyone
at Wells, a remarkable ice cream producer with a fantastic
portfolio of brands that consumers love. I would like to
congratulate everyone for the impressive success of the company
so far and express my full confidence in the management team. I
am looking forward to working with Wells as we embark on a new
era together with many exciting opportunities ahead."
The transaction, subject to customary closing conditions, is
expected to close in early 2023. Terms of the transaction are
not being disclosed.
UBS Investment Bank acted as exclusive financial advisor and
McDermott Will & Emery LLP served as legal counsel to Wells.
Morgan Stanley & Co. International plc acted as exclusive
financial advisor and Davis Polk & Wardwell LLP served as legal
counsel to Ferrero. (ANSA).
Ferrero gobbles US ice cream giant Wells
Italian candy maker's growth strategy,to be completed start 2023