Mahmood, Blanco triumph at record-breaking Sanremo

(ANSA) - ROME, FEB 7 - The duo made up of singers Mahmood and Blanco are set to try to defend the Eurovision title won last year by Maneskin after they triumphed at a record-breaking 2022 Sanremo Music Festival at the weekend with a piece entitled Brividi (Shivers) It was the third time Mahmood has prevailed at the much-loved week-long song contest after he won in 2019 with a track called Soldi (Money), having taken the top prize in the festival's young artists section the previous year.
    The final night attracted around 13. 2 million viewers to Stare broadcaster RAI's flagship RAI1 channel, 65% of Italy's TV audience share, the highest level since 2000.
    The festival, presented for the third year by artistic director Amadeus, attracted an average of 11.2 million viewers each night, over 58% of the share.
    It brought in 42 million euros in advertising revenue and also did well in terms of attracting younger viewers and generating interest on social media. (ANSA).