The General Commissariat for Italy at
Expo 2025 Osaka and Foreign Trade Agency ICE for the promotion
abroad and the internationalization of Italian companies have
signed a protocol of agreement to boost exports of Italian-made
products and to favour business opportunities for Italian
companies during the Universal Exhibition in the Japanese city.
The cooperation that aims to favour the participation of the
Italian entrepreneurial system at Expo 2025 Osaka, with a
particular focus on small and medium-sized companies - according
to a statement - was signed in Tokyo on board the Amerigo
Vespucci historic Italian navy training and sailing ship, which
reached Japan for the first time in its history, together, on
this occasion, with Villaggio Italia, the 'Multi-annual
itinerant world exhibition' of Italian excellence that offers
visitors a unique experience to get acquainted with Italy's
beauty through its art, culture, music, food, cinema, technology
and scientific research.
"The agreement signed with the ICE Agency widens the network of
institutional partnerships signed by the General Commissariat
for Italy at Expo 2025 Osaka to welcome the Italian productive
system that will arrive in Japan within an institutional context
of support and development of trade relations", commented
Ambassador Mario Vattani, the General Commissioner for Italy at
Expo 2025 Osaka.
"We will work together for the promotion of strategic projects
to publicize the innovation of the Italian production world,
also through the participation of Italian regions that we will
bring to the great global stage of Expo and to boost economic
and commercial relations between Italy and Japan", Vattani went
on to say.
"Expo 2025 Osaka not only represents a window to promote and get
(the public) acquainted with Made in Italy but also a crucial
opportunity to create new synergies between our excellence and
strategic markets like that of Japan and the Asian-Pacific"
region, said Matteo Zoppas, president of the ICE Agency.
"With this protocol of agreement, we stress our strong
commitment in turning events organized during Expo into key
moments for the development of Made in Italy, favouring the
encounter between demand and offer of our excellence.
"Through events, workshops and business fora, also thanks to the
involvement of associations and representatives of categories,
we aim to support the internationalization of small and
medium-sized Italian firms and to boost exports in sectors in
which Made in Italy has always been recognized, like the food
industry, fashion and wooden furniture, as well as innovative
ones like design, aerospace, life sciences, the energy
transition and artificial intelligence", he noted.
Expo 2025 Osaka will provide the most important opportunity in
the years to come to promote and develop exports of Italian
companies in the strategic Asia-Pacific area which is filled
with young and expanding markets.
It will be an unmissable occasion to showcase Italy's state of
the art: from design to the food industry, from fashion to
technology, from infrastructure to urban planning and energy,
from science to industry, with an in-depth look at aerospace,
robotics, life sciences, high technology, the pharmaceutical and
biomedical sectors.
The General Commissariat for Italy at Expo 2025 Osaka has
already signed institutional and cooperation agreements with
Confindustria, Cassa Depositi e Prestiti, Sace, Simest,
Fondazione Altagamma, Assolombarda, Confederazione Aepi,
Unindustria, Federlazio, Ance, and Confapi.
Liguria, Friuli Venezia Giulia, Marche and Emilia Romagna are
the first Italian regions to have signed agreements of
participation in the Italian pavilion at Expo 2025 Osaka and
accords with other Italian regions are being finalized.
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