The Italian Embassy in Romania, ICE Agency Bucharest, Confindustria Romania and the National Chamber of Italian Fashion are the institutional partners of MBBFW 2024, the most important fashion event in Romania, running from 15 to 18 October, which is transforming the heart of Bucharest into a vibrant catwalk of global resonance. The event brings Romanian design alongside the major fashion capitals. The MBBFW connects designers, buyers, press, media and academics to support the fashion of Romania and the region. It brings together local brands, designers and potential international buyers, promoting 'Made in Romania' on global stages. Within the overall event, the Italian institutions in Romania (Embassy, ICE Agency, Italian Cultural Institute) have developed a compact on Italian fashion, with a series of interconnected initiatives.
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